Revitalising OrangeBox: Enhancing Their Digital Presence!

Who are OrangeBox Self Storage?

For over 20 years, OrangeBox Self Storage has been the trusted choice for secure and reliable storage solutions in the Midlands. As a proud, family-owned business, OrangeBox combines decades of expertise with a personal touch, understanding the importance of keeping belongings safe. 

Their wide range of storage options caters to both individuals and businesses, offering flexibility, affordability, and peace of mind. With state-of-the-art facilities and a commitment to treating every item with the same care and respect as their own, OrangeBox has built a reputation as a trusted and dependable storage provider.

Where did they need help?

Their main goals were to improve the user experience, increase their online visibility, and ensure that their website effectively communicated their services to potential customers across all 3 of their locations.

They approached us for a full website revamp, including:

  • Bespoke Design: A visually appealing, user-friendly website tailored to their brand.
  • SEO-Optimised Content: Engaging, keyword-rich content to target relevant audiences and improve search engine rankings.
  • Enhanced Functionality: Features like dynamic forms, a storage calculator, and integrations to streamline customer interactions.

Our goals for OrangeBox ...

The previous site featured a basic layout with limited user-friendly features, which created challenges for both navigation and customer engagement.

  • Outdated Design: A static layout lacking modern aesthetics and branding consistency.
  • SEO Deficiencies: Poor content structure, navigation, and meta data resulted in lower search engine visibility.
  • Mobile Responsiveness: The website did not provide a seamless experience across all devices (desktop, mobile, and tablet).
OrangeBox Self Storage before

Modernise the Website: Create a responsive, professional design optimised for desktop, mobile, and tablet.

Boost Online Visibility: Implement robust SEO strategies to improve rankings on search engines and attract more local customers.

Showcase Services Clearly: Develop detailed, easy-to-navigate pages for each of their storage services.

Ensure Security and Compliance: Integrate legal and security measures, such as SSL certification and cookie policies.

Enhance Website Functionality: Integrate essential tools like an interactive Storage Calculator, streamline contact and quote request forms, and optimise overall site navigation to provide a more seamless, user-friendly experience for customers.

How did Amax Marketing Help?

Custom Website and SEO Optimisation

We created a modern, responsive website with up to 20 pages, optimised for all devices. To improve search visibility, we used on-page SEO techniques, including keyword research, metadata, structured data, and internal linking, along with SEO-friendly content for key pages.

Enhanced User Interaction

We added a custom Self Storage Calculator to the OrangeBox website, allowing users to estimate their storage needs quickly and accurately. By entering the items they plan to store, customers receive instant recommendations for the ideal unit size, making informed decisions easy.

Technical Improvements

We introduced dynamic forms, Google Analytics integration, and reCaptcha V3 to enhance usability. Alongside this, we provided affordable hosting, lifetime SSL certification, and site speed optimisation to deliver a secure, high-performing platform that reflects OrangeBox’s commitment to quality.

OrangeBox Self Storage mobile phone tablet

Google My Business

We optimised OrangeBox’s Google My Business profile to boost local search visibility. By updating business details, adding images, and encouraging reviews, we helped drive more local inquiries and strengthen their online presence.

Before vs After

OrangeBox Self Storage after AFTER
OrangeBox Self Storage before BEFORE

“We’re thrilled with the website Amax Marketing created for OrangeBox Self Storage – it’s professional, visually stunning, and perfectly optimised for SEO.

“Their customer service has been outstanding, always responsive and genuinely invested in our success. We can’t wait to continue our partnership with ongoing SEO and PPC campaigns.

Highly recommend Amax for anyone looking to grow their online presence!

Binder Bhardwaj

OrangeBox Self Storage

From Storage to Strategy: Redesigning OrangeBox’s Digital Presence

Category :

Case Study,Web Development Case Study
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